85% Increase in Foot Traffic for Local Restaurant
How we revitalized a struggling restaurant's business through strategic digital marketing.
The Challenge
Our client, a family-owned restaurant with 15 years of history in the community, was facing significant challenges:
- Declining foot traffic despite excellent food quality
- Limited online presence with outdated website and minimal social media
- Poor visibility on food delivery platforms
- Negative reviews that weren't being addressed
- Strong competition from new restaurants in the area
The restaurant needed a comprehensive digital strategy to reconnect with their community and attract new customers in an increasingly competitive market.
Our Approach
We developed a multi-faceted digital marketing strategy to revitalize the restaurant's presence:
1. Website Redesign & SEO
We created a modern, mobile-friendly website with online ordering capabilities, optimized for local SEO to improve visibility in search results.
2. Google My Business Optimization
We completely revamped their GMB listing with updated information, high-quality photos, and implemented a review management strategy.
3. Social Media Revitalization
We established a consistent posting schedule with high-quality food photography and behind-the-scenes content that showcased the restaurant's personality.
4. Targeted Local Advertising
We implemented geo-targeted Facebook and Google Ads campaigns to reach potential customers within a 5-mile radius.
5. Delivery Platform Optimization
We optimized listings on UberEats, DoorDash, and GrubHub with professional photos and strategic menu positioning.
The Results
Within just 4 months, our comprehensive strategy delivered remarkable results:
Increase in foot traffic
Growth in online orders
Increase in Google search visibility
Average rating (up from 3.2★)
Additional qualitative improvements included:
- Established the restaurant as a local favorite on social media
- Created a loyal online community of regular customers
- Improved brand perception through professional online presence
- Increased average order value by 22%
"Working with Mindoxa Digital has completely transformed our business. We were struggling to stay afloat, and now we're busier than ever. Their team understood our unique challenges and created a strategy that not only brought in new customers but helped us reconnect with our community. The return on investment has been incredible."